205 DeBuys Road
Gulfport, MS 39507-2837
The Mississippi Coast is a great place to work - and play.
Mission Statement: It is our mission, as an information-based company, to publish a top-quality and profitable newspaper for South Mississippi and to work aggressively to extend our brand electronically through the internet and through appropriate acquisitions and other opportunities as they present themselves.
Our Values: Journalistic integrity, commitment to customers, a belief in our employees and continuous improvement
Founded: The Daily Herald, founded as a weekly in 1884, went daily in the early 1900s. It was purchased in 1968 by The State-Record Company. In 1973, the South Mississippi Sun was launched. In 1985 the papers became the Sun Herald, which Knight Ridder bought in 1986.
Newsroom Hiring Contact: Executive Editor Stan Tiner: 228-896-2300 or e-mail email@example.com
Distinction: Winner of the 2006 Gold Medal Pulitzer Prize for Meritorious Public Service for coverage of Hurricane Katrina, in print and online.
Market: Biloxi-Gulfport-Pascagoula MSA. Biloxi-Gulfport is a service market, with large gaming and tourist-related industries, health care services and federal employment. The area boasts thriving retail, light industry and shipbuilding sectors. The John C. Stennis Space Center and the electronics training center at Keesler Air Force Base have attracted a growing science and technology population. The growing tourist industry brings thousands into the area daily.
Circulation Area: Five southeastern counties along the Mississippi Gulf Coast, including 14 cities in five counties ranging from 8,000 to 70,000 people, and large areas of sparsely populated wetlands and forests
Customers: More than 60 percent of area adults read the Sun Herald daily and more than 70 percent on Sunday. The median age of the daily audience is 49. The majority of readers have some advanced education and hold a service, professional or technical job. The median household income of readers is $50,700.
Site: An 83,000-square-foot plant between Biloxi and Gulfport; two full-service bureaus; news bureau in Jackson
Circulation: 43,963 daily; 49,822 Sunday
Size: Averages 45 pages daily; 65 pages Sunday
Single-Copy Sales: 15% daily; 23% Sunday
Carrier Force: Delivery-only agents
Production: Six Goss/Headliner offset press units, installed in 1986
Technology: Editorial/Classified – DTI, Cybergraphics; Display ads – Macintosh, QuarkXPress; Electronic picture desk – Macintosh, LeafScan, Photoshop
Color: Four color fronts and multiple inside color pages daily
Employees: 232 full- and part-time employees
Bureaus: Full-service bureaus in Jackson and Hancock counties; news bureau in the state capital
Ongoing Special Projects: Kids Voting USA; Christmas in April; a nationally recognized adult literacy program; Newspaper in Education program; world's largest sand sculpture contest, semi-annual "Coast's Biggest Yard Sale" at Coast Coliseum; sponsorships of business expos; "Sun Herald Nights" at professional hockey and indoor football games; free band concerts.
Major Advertisers: Dillard's; McRae's; Sears; JCPenney; Kmart; several national and regional food chains and 12 casinos
Creative Ventures: Attractions Magazine; two military weeklies; At the Casinos! weekly casino entertainment tabloid; Marquee! weekly tabloid recognized as "official entertainment guide to the Mississippi Coast;" Real Estate Weekly Sunday homes & real estate guide; SoundOff! daily reader commentary column
Special Publications: Two military weeklies; TV Week; Marquee entertainment guide; At the Casinos!; Diamondhead News; special sections
Well-known Newsroom Personality: Kat Bergeron, Coast history columnist
Community Involvement: Annual Sun Herald Sand Sculpture Contest; annual Paint-a-Beach-Can Contest; monthly concert series; co-sponsors annual Law Enforcement Appreciation Breakfast, Salute to the Military and Salute to Business and Industry; Business and Industry EXPO; supporter of Chamber of Commerce, United Way, county Tourism and Economic Development commissions, Gulf Coast Symphony, Gulf Coast Foundation and adult literacy programs
The Market: The Biloxi-Gulfport/Mississippi Coast market includes most of five southeastern Mississippi counties. Major tourist, casino gaming and charter fishing center of the South and home to Keesler Air Force Base, US Navy Seabee Center and the John C. Stennis Space Center. The area offers golf, resorts and historical attractions.
Location: On the Gulf of Mexico, 75 miles east of New Orleans and 75 miles west of Mobile
Transportation: Biloxi-Gulfport Regional Airport; Mississippi State Port at Gulfport; Port of Pascagoula; Port Bienville; Coast Transportation Authority
City Population: 204,500
City Households: 64,800
Household Growth Rate: 13.8% from 1980-1990; 18.5% projected 1990-2000
Ethnic Makeup: 78.4% white; 19.3% black; 2.3% other
Education: 23% college graduates; 24% some college; 42% high school graduates
Median Age: 46 years
Average Income: $47,200
Median Home Price: $90,000
Median Rent: (two bedrooms) $450 a month
Climate: Mild tropical climate. Summer temperatures in the high 80s; winter in the low 60s. Annual average rainfall is 65.2 inches.
Major Employers/Industries: Gaming/tourism; retailing; government; military; health care; shipbuilding; light industry
Major Retailers: Dillard's; Sears; McRae's; JCPenney; Kmart; Wal-Mart; Cowboy Maloney's; Save-A-Center; Jitney Jungle; Winn-Dixie; Walgreens; K&B Drugs; Eckerd
Higher Learning: University of Southern Mississippi/Gulf Coast Campus; William Carey College; Mississippi Gulf Coast Community College
Culture: Gulf Coast Symphony Orchestra; Gulf Coast Opera; Mississippi Coast Ballet; seven community theaters; KNS Theater; Jefferson Davis Shrine and Civil War Museum; Ohr-O'Keefe Museum of Art; Walter Anderson Museum of Art; Mardi Gras Museum; Seafood Industry Museum; Mississippi Coast Coliseum; antebellum home tours.
Sports: Mississippi Sea Wolves (East Coast Hockey League); college basketball; New Orleans Saints (football); NIKE PGA Mississippi Coast Classic; Metro Basketball Championship;Mississippi Firedogs (Indoor Professional Football League); William Carey College soccer
Major Annual Events: Mardi Gras; Seafood Festival; Blessing of the Fleet; July 4 Deep Sea Fishing Rodeo; 1699 D’Iberville Landing re-enactment; Cruisin' the Coast
Tourist Attractions/Recreation: 30-mile white sand beach; Gulf Islands National Seashore; J.L. Scott Marine Education Center; Beauvoir, the last home of Confederate President Jefferson Davis and a Civil War museum; 12 casino resorts; Biloxi Grand Theater; John C. Stennis Space Center/Visitors Center; deep sea fishing; 22 championship golf courses; league champion professional hockey and indoor football teams; Ohr-O'Keefe Museum of Art; Walter Anderson Museum of Art; Gulf Coast Symphony Orchestra
Night Life: Casinos, “The Strip” (waterfront night clubs, restaurants and hotels)
Claim to Fame: Beauvoir, the last home of Confederate President Jefferson Davis. Largest collection of ancient live oak trees; Friendship Oak is more than 500 years old.
Famous Citizens: Denver Nuggets’ Mahmoud Abdul-Rauf; Green Bay Packer quarterback Bret Favre; Major Dad star Gerald McRaney; former child star Eddie Hodges; Apollo astronauts Fred Haise (a former Herald employee) and Stuart Roosa; singer Jimmy Buffett; baseball Hall of Famer Dizzy Dean; artists Walter Anderson, George Ohr and Patti Bannister; opera star Raechelle Potter; aviation pioneer John (The Black Condor) Robinson, rock group "3 Doors Down."
Trivia: Hurricane Camille struck the Mississippi coast in 1969.