Released: 02/09/2006

SACRAMENTO, Calif., Feb. 9 -- SACRAMENTO, Calif., Feb. 9 - The McClatchy Company (NYSE: MNI) today reported that consolidated advertising revenues in January 2006 increased 4.6% and total revenues increased 3.0%.

Advertising revenue performance at the Company's newspapers is summarized by region in McClatchy's statistical report that follows. The Company has also included supplemental advertising revenue data by category in a schedule that follows.

The McClatchy Company, headquartered in Sacramento, California, is a leading newspaper and Internet publisher. It publishes 12 daily and 17 non-daily newspapers located in western coastal states, North and South Carolina, and the Twin Cities of Minneapolis/St. Paul. McClatchy has daily circulation of 1.4 million and Sunday circulation of 1.8 million. McClatchy's newspapers include, among others, the Star Tribune in Minneapolis, The Sacramento Bee, The Fresno Bee and The Modesto Bee in California, The News & Observer (Raleigh, NC), The News Tribune (Tacoma, WA) and the Anchorage Daily News.

McClatchy also publishes leading local websites in each of its daily newspaper markets, offering users information, comprehensive news, advertising, e-commerce and other services, and owns and operates McClatchy Interactive, an interactive media operation that provides newspapers with content, publishing tools and software development. McClatchy is listed on the New York Stock Exchange under the symbol MNI.

The McClatchy Company

Consolidated Statistical Report

(In thousands, except for preprints)
January
Revenues - Net:                         2006        2005      % Change
Advertising
California                        $35,699     $32,697        9.2%
Minneapolis                        26,489      26,100        1.5%
Carolinas                          13,564      13,310        1.9%
Northwest                          11,579      11,394        1.6%
Total Advertising                    $87,331     $83,501        4.6%
Circulation                           15,079      15,900       -5.2%
Other                                  1,906       1,909       -0.2%
Total Revenue                   $104,316    $101,310        3.0%
Average Paid Circulation:*
Daily                                1,362.4     1,395.6       -2.4%
Sunday                               1,731.3     1,817.1       -4.7%
* Reflects average paid circulation based upon number of days in period.
Does not reflect ABC reported figures.
Advertising Linage for Dailies:
Full Run ROP
Retail                              433.8       444.1       -2.3%
National                            110.4        93.9       17.6%
Classified                          698.2       682.7        2.3%
Total                            1,242.4     1,220.7        1.8%
Millions of Preprints Distributed   337.5       287.8       17.3%
Full Run ROP Linage by Market for Dailies:
California:
The Sacramento Bee                   229.8       226.0        1.7%
The Fresno Bee                       117.8       107.7        9.4%
The Modesto Bee                      114.0        99.6       14.5%
Merced Sun-Star                       61.6        51.8       18.9%
Star Tribune, Minneapolis               151.6       149.9        1.1%
Northwest:
The News Tribune, Tacoma             100.9       111.5       -9.5%
Anchorage Daily News                  68.2        72.2       -5.5%
Tri-City Herald                       74.5        75.3       -1.1%
Carolinas:
The News & Observer, Raleigh         159.1       163.6       -2.8%
South Carolina Dailies               164.9       163.1        1.1%
Total                            1,242.4     1,220.7        1.8%
The McClatchy Company
Supplemental Advertising Revenue
By Category for the Period Ending January 29, 2006
January
%Change       % Change
Print Only
Advertising categories:
Retail                                              1.3            0.0
National                                           15.0           15.1
Classified Total                                    3.0            1.1
Auto                                           (16.1)         (18.3)
Real Estate                                      26.0           27.0
Employment                                        3.8            0.1
Direct Marketing                                   22.4           22.4
Total advertising growth                             4.6            3.3

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