Three Sector Focus

Immersive Storytelling

From augmented and virtual reality, to 360 viral video, to data visualization, immersive video is the leading frontier distribution channel for storytellers

Content-Community-Commerce

Companies leveraging unique content, technology, social media and new business models to build loyal audiences

Publisher Technology

Companies that help publishers create, distribute and monetize content in fresh ways

current portfolio

Invisibly

Fintech solution to the adtech problem. User-owned digital wallets enable pay-per-piece media economy and ad-free consumption; from Jim McKelvey of Square

Invisibly

Recruitology

Partners with publishers and media companies to offer recruitment tools to local employers

Recruitology

ZergNet

Content Recommendation that promotes links to your articles on hundreds of partner sites in a private network

ZergNet

Moonlighting

On-demand job marketplace for the gig economy that allows people to earn extra money and get tasks done instantly

Moonlighting

RadioPublic

Lets you hear any podcast, whenever. Searching for shows is fast, and importing subscriptions from other apps is simple

RadioPublic

Stringr

Digital marketplace for content creators to submit and license their photos and videos to media organizations

Stringr

WhereBy.Us

Re-imagining local media for a new generation of curious locals with a toolkit that powers local lifestyle news reporting and advertising

WhereBy.Us

Offline Media

Uses AI and a human touch to identify, editorialize, and deliver the best things to do in a city to a mobile, millennial audience

Offline Media

Engage 3

Revolutionizing retail with intent-based dynamic pricing, that uses consumer participation to makes every transaction profitable

Engage 3

Topix

Audience discovery platform that links entertainment and news media from 74,000 sources to over 18 million users monthly

Topix

Exits

Classified Ventures

Parent company to major classified ad sites Cars.com, Apartments.com, and HomeGain.com before their acquisition or IPO

Classified Ventures

Pie

Create 360 videos and GIFs in seconds and share them instantly with friends and followers on Pie, now part of the Snapchat family

Pie

Watchup

Aggregator of trending news clips, now part of the Plex family

Watchup

HomeFinder

Online real estate search platform and digital marketing solutions for buyers and agents, now part of the Placester family

HomeFinder

CareerBuilder

Global leader in HR SaaS designed to help companies with every step of talent acquisition and management, now under private equity ownership

CareerBuilder

TruMeasure

Offers SMBs with media measurement and analytics solutions to measure marketing campaign performance, now part of the McClatchy family

TruMeasure

contact us

Growing a startup that fits our strategy?
Looking to support our portfolio companies?
Media Inquiry?

Jordan Lofaro

Investment Principal
jlofaro@mcclatchy.com