Maximize Your Reach with McClatchy
Print Offerings
- ROP Unique Ad Sizing
- TMCs
- Niche Publications
- Magazines
- Zip and Sub-Zip Zonings
- Front Page Sticky Note
- Product Sampling
- Print & Deliver
- Direct Mail
Online Offerings
- Targeted Banner Placement
- Niche Sites
- E-mail Newsletters
- Rich Media
- Exclusive Sponsorships
- E-mail Partner Offer Deals
- Yahoo! inventory
- Mobile Ads
- Tablet Ads
- Behavioral Targeting
- Geo Targeting
- Daily Deals
Deliver you advertising campaign in one McClatchy market or across the entire network through the McClatchy Advertising Sales Team. Add lift and extension to your campaigns through a consultative and customized approach. We'll provide blended online and print recommendations that produce maximum results and stretch the value of your marketing budgets.
How the McClatchy Advertising Sales Team Can Help You:
- Integrated sales and strategy programs for McClatchy's largest retail customers.
- Best practices with clients and agencies, providing opportunities to improve sales, store and website traffic and return on investment (ROI).
- Coordination with teams at individual newspapers to create and implement national and regional sales efforts at the highest level.
Reach a Quality Audience with McClatchy Print and Digital Products:
- McClatchy reaches a majority of the adults in our local markets with a complete portfolio of print and digital products. In McClatchy's five largest markets, for example, our newspapers and websites alone reach nearly half of the coveted 18 to 34 year olds (47 percent) while reaching more than half (53 percent) of adults between 35 and 54 and 62 percent of all adults age 55 and older.
- McClatchy markets are vibrant communities growing much faster than the national average.
- Unique visitors to McClatchy websites were up 6 percent in 2011.
